• Information Design

    Easy-Edit Enterprise Flyer for the University of Rochester

    Audience: Government Relations and Stakeholders
    Timeframe: May 2025
    My role: Graphic Design in Powerpoint

    At no other time has it been more important to clearly communicate the value of research institutions like the University of Rochester. Aligning with assets and visual themes from the University’s enterprise Image Campaign, this handout is functional and informative, but still elegant.

    I adapt to meet people in their chosen program on their preferred platform, which is often a crucial skill when engaging with non-communications colleagues across the enterprise. Often these types of high level “roadshow” publications require updating on the fly, which can only be provided in universal programs like Microsoft Powerpoint and practical design choices like margins and white backgrounds.

    I bake these practical considerations into the design from the very beginning.